1. Formulation 2. Pre-clinical 3. Clinical Trials 4. Registration
Exactly how pharmaceutical companies develop new products can be something of a mystery. So we’d like to throw some light on the ‘behind the scenes’ R&D process that we use to produce our patented products such as Maxigesic and the Maxiclear range.
Where do you get your ideas from for new or improved products?
Largely it’s driven by patient needs.
We have our own sales team within the same company, so that is a huge advantage. Our sales people connect the R&D team with the coalface. They help us understand how needs are changing and what solutions are needed. And because we’re not a giant multi-national pharmaceutical company, we’re quite nimble and can move quickly.